AV Technosys
Apr 27, 2024
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Service categories
Service Lines
Ecommerce
Domain focus
Commerce
Programming language
CSS
PHP
CMS solutions
WordPress
Challenge
Rajasthani Haat being a Rajasthan-based e-commerce company, required a website that resonated with the culture and preferences of its target audience while also being accessible to a broader market. We are facing difficulties in SEO part due to massive competition.
Rajasthani Haat being a Rajasthan-based e-commerce company, required a website that resonated with the culture and preferences of its target audience while also being accessible to a broader market. We are facing difficulties in SEO part due to massive competition.
Solution
We conducted thorough research into Rajasthani culture, preferences, and e-commerce trends to ensure the website design, content, and user experience reflected the local ethos while remaining user-friendly for a diverse audience. This included incorporating regional language support, culturally relevant visuals, and local payment gateways.
We conducted thorough research into Rajasthani culture, preferences, and e-commerce trends to ensure the website design, content, and user experience reflected the local ethos while remaining user-friendly for a diverse audience. This included incorporating regional language support, culturally relevant visuals, and local payment gateways.
Results
The website developed by us successfully captured the essence of Rajasthani culture while providing a seamless shopping experience for customers both within and outside Rajasthan. This cultural sensitivity contributed to higher engagement and conversion rates among the target audience, leading to increased sales and customer satisfaction.
The website developed by us successfully captured the essence of Rajasthani culture while providing a seamless shopping experience for customers both within and outside Rajasthan. This cultural sensitivity contributed to higher engagement and conversion rates among the target audience, leading to increased sales and customer satisfaction.